Business Librarian
This set of resources focuses on the market and the consumer. What is important about them? What information already exists? Access experts’ opinions and ideas, and demographic information so you can back your analysis with facts.
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MarketResearch.com AcademicQuantitative and qualitative analysis of the market; primary research and expert analysis, including industry interviews, competitive analysis, market trends, product innovations, buyer behavior, market share, etc.
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Mintel AcademicMarket research reports focused on consumers in the U.S., U.K., European, and some Asian markets. Market drivers, size & trends and segmentation; supply structure, advertising & promotion, retail distribution, consumer characteristics & forecasts.
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StatistaQuantitative data, statistics, infographics, and related information compiled from market research institutes, trade publications, scientific journals, and government databases.
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Data-Planet Statistical DatasetsDynamically compare and manipulate statistical data to create tables, maps, and figures.
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e-MarketerMarket research reports that focus on how e-commerce and the Internet affect business and industry. eStat section has statistics and graphs.
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BCC ResearchMarket research on major economic, scientific, and technological developments in industrial, pharmaceutical, and high technology organizations. Industry analysis and market forecasts for advanced materials, high-tech systems and components, nanotechnology and novel processing methods.
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Passport EuromonitorEuromonitor International's global market analysis software platform, providing industry information, consumer statistics and analysis, historical and forecast data, consumer trends and lifestyles, articles, company profiles, and global reports.
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DemographicsNowGeographically customized demographic data reports and maps. Identify patterns and trends regarding household expenditures, market penetration and location of goods and services.
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First Research (Intellect)Scroll down to Consumer Data and click on that section to find data on individual's lifestyles, hobbies, purchasing habits, etc
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Social ExplorerCurrent and historical census data and demographic information: US Census, American Community Survey, religious membership, carbon emissions data, etc. Customizable maps, charts, and reports.
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RKMA Market Research Reports12 titles featuring market research and consumer insights for the following: Business to Business Marketing; Consumer Behavior; Consumer Marketing; Consumer Use of the Internet and Mobile Web; Entertainment, Media and Advertising; Healthcare Business; International Consumer Markets; Leisure Business; Restaurants, Food and Beverage; Retail Business; Sports Marketing; Travel and Tourism. Includes archived titles back to 2006.
