ESRI's Business Analyst Online (BAO)
Business Analyst Online gives you detailed information about the demographic makeup of various populations and their lifestyles and buying behavior as well as information about businesses in your market area.
Access
Request a Vanderbilt Organization ArcGIS account by emailing Stacy Curry-Johnson at stacy.e.curry@vanderbilt.edu
To access the Business Analyst Online: https://bao.arcgis.com/esriBAO