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Business Research Guide: Free Internet Sources: Advanced Google Searching

Designed to help you begin your research quickly and search more effectively.

Introduction to Advanced Google Searching

While you may be very familiar with the standard Google search (and subsequent huge list of results,) Google has tools that will make searching for specific business information, trends and data more focused. Below we highlight specialized Google search products:

  • Google Skills: videos and instructions developed by Google to explain various Google search tactics, and research strategies.

Google Advanced Search Examples

Here are two sample searches using Google Advanced Search

This first search is looking for the words health AND innovation but is limiting it to the website (so it only searches the PricewaterhouseCoopers site)

This second search is looking for the phrase "hospital innovation" and (system or computer or technology.)

Google Scholar

Google Scholar is a specialized tool you can use to search for scholarly literature online. Google Scholar provides access to "peer-reviewed papers, theses, books, abstracts and articles, from academic publishers, professional societies, preprint repositories, universities and other scholarly organizations."

Google Scholar Search Example

A sample search using the advanced search features of Google Scholar: