As you begin your research, ask yourself:
Think about "who cares" enough to compile, analyze and publish data on a particular business topic. Library databases contain peer reviewed contents, analyst reports and other vetted information. In addition, consider sources such as :
While searching the internet SEEMS quick and easy, the quality of your research is related to the quality of the sources you use: "garbage in, garbage out." Applying the C.R.A.P. test is one way to evaluate the quality and value of a data or information source. Ask yourself these questions to determine if you should utilize a resource:
Please see this additional information about the CRAP test as well as the Vanderbilt University presentation What The Crap?