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BUSA 3110: Business Management and BUSA 3255: Corporate Strategy: Marketing and Market Research

Marketing and Market Research Resources

This set of resources focuses on the market and the consumer. What is important about them? What information already exists? Access experts’ opinions and ideas, and demographic information so you can back your analysis with facts.

Business Librarian

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Walker Management *Library
Walker Management Library
Owen Graduate School of Management
401 21st. Avenue South
Nashville, TN 37203