Business Librarians
Owen Graduate School of Management
401 21st. Avenue South
Nashville, TN 37203
Marketing and market research databases
- Mintel Academic This link opens in a new window
Market research reports focused on consumers in the U.S., U.K., European, and some Asian markets. Market drivers, size & trends and segmentation; supply structure, advertising & promotion, retail distribution, consumer characteristics & forecasts.
- e-Marketer This link opens in a new window
Market research reports that focus on how e-commerce and the Internet affect business and industry. eStat section has statistics and graphs.
- Passport Euromonitor This link opens in a new windowEuromonitor International's global market analysis software platform, providing industry information, consumer statistics and analysis, historical and forecast data, consumer trends and lifestyles, articles, company profiles, and global reports.
- SimplyAnalytics This link opens in a new windowA mapping, analytics, and data visualization application that makes it easy for anyone to create interactive maps and reports using thousands of demographic, business, and marketing variables.
- PolicyMap This link opens in a new window
Data and mapping tool that provides access to over 15,000 indicators related to demographics, housing, crime, mortgages, health, jobs and more. Data is available at all common geographies (address, block group, census tract, zip code, county, city, state, MSA) as well as unique geographies like school districts and political boundaries. Create, save, download, customized maps and tables, or upload your own data to map.
